Gil Friend, founder and CEO of Natural Logic, asks his more sophisticated clients:
“What are you really here to do?”“As a company?”
And he goes on to say that
the real work of sustainability takes place … not in the technology — that’s the easy part — but in the conversations between people about their aspirations, their commitments and their promise to turn those into effective actions and consistent results that design their future worlds.
In addressing San Francisco’s Commonwealth Club last April, Gil hinted that even the best companies aren’t fully rising to the challenge and the business opportunity it contains – he was talking about planetary sustainability.
But turning to the Philippine energy sector, it’s clear to me that the real, positive changes and improvements in this sector (including, most prominately, lowering of prices) will be brought about not by engineers or market designers or consultants (as sophisticated as they are), but rather by Boards of Directors, CEOs and CFOs of Philippine utilities and energy corporations.
What are you really here to do?